Category Archives: Film Industry

Live Music Video and Live Music Streaming from Eyedea Worx

We here at Eyedea Worx love live music and are happy to work with so many talented musicians.

We sponsor as many music festivals and events as we can, and had a great time at last weekend’s Higher Ground Music Festival in Denver. Over two days we got to see many great live sets from bands around the country, and took TONS of video for you to enjoy! You can find the full playlist from the 2015 Higher Ground Music Festival below:

We took video for new bands we had never seen before and were happy to meet like Calliope Musicals and Me Like Bees but also local bands we’ve worked with in the past like High Five, Red Stinger, and King Cardinal.

Eyedea Worx is also a title sponsor for Mountain Size Presents, Live at Evergroove. A monthly live show from Evergroove Studio in Evergreen, CO, the broadcast streams LIVE as the action happens and has welcomed local Denver acts and national (and international) touring bands alike.

Last night, Evergroove welcomed Texas rock band Jack Kerowax for a live streaming show, and you re-watch the live stream at Youtube here:

Stay tuned on our Eyedea Worx and Notion Worx Facebook page as well as our official websites for more information about upcoming music events and more from Eyedea Worx!

The Importance of An Entertainment Media Release

Are you getting ready to release a CD or film project, or are you planning on hosting an awesome show or event soon? Well, don’t forget to send out a media release to gain the attention and exposure of journalists and media outlets.
 
We know that media releases seem substandard to the exposure and power of social media, however they are still a key ingredient to the success of entertainment publicity. The endorsement of well-known journalists and media outlets hold a lot of weight when it comes to entertainment promotion, even more so than social media and a general online presence.
 
Here’s a brief overview on how to format a media release before it is distributed to the media:
 
When it comes to writing a media release, you can either do it yourself or hire a professional writer. Media releases are not hard to write, however there is a format that must be adhered to.
 
The header of a release must have all of your contact information including: your name, phone number and email address. This is usually located the top of either corner and will include the line: “FOR IMMEDIATE RELEASE” in all capitals and bolded as to display the urgency of the information within the document.
 
The line down from the header is where you would put in the headliner for the release, it should be strong and captivating to lure journalists in.
 
At the beginning of the body the location needs to be identified with a dash after it i.e. New York, NY- or Denver, CO–. The first paragraph needs to be direct and concise and must answer all of the following questions: who, what, why, where and how. Include a compelling and sellable quote from a key authority such as yourself, other project partners/investors or the management team. The final paragraph should contain helpful information on the project or event that is being highlighted and should be kept short and simple.
 
The final piece of the release will be the boilerplate that provides information on the artist or band as well as your website, again this should be concise as well.
 
By: Carolee Rojas

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P.R. template example provided: buildawebsitetonight.com

Stand Out And Give The Film Festivals What They Want!

Thinking of submitting your independent film to film festivals? Here are a few quick pointers from some of the top film festivals and organizations on what they are looking for and what makes films stand out.
 

• Films that have original and interesting storytelling and diverse voices
• Films that push the limits of style and narrative
• Good films with interesting points of view
• Well-written, original and compelling screenplays
 

These tips may seem like a no-brainer, but think about how many times you’ve seen the same storyline? They really want filmmakers who have a fresh view on storytelling and who truly think outside of the box.
 

If you are just starting out, film experts suggest starting with short films first then working your way into feature films. The reason for this is to keep your costs of film production low and also to network and create buzz around you before you move onto features. As far as short films and features films go, each festival has their own stipulations and preferences for each of those submissions so be sure to research your festivals of interest to make sure that you are in-line for what kind of material they are looking for. Here is a list of some popular film festivals and film markets to consider submission to: http://www.sundance.org/,http://tiff.net/,http://www.filmindependent.org/, http://www.ifp.org
 
By: Carolee Rojas